Vanity Boy

2022

Vanity Boy is based on the central concept of Staffonly 2022 Autumn/Winter Collection, 'Vanity is My Favourite Sin.' The posture of each character comes from selfie poses on social media. The avatar's exquisite looks, facial expressions, and hairstyles build up his narcissistic and vain personality.

In the designing process, we try to make the character look like a toy doll; therefore, his adorable appearance could absolve the sin of vanity. Modern life is immersed in online social media, and we live in a world with unbound vanity. However, we can be honest with ourselves and get to know 'vanity' in the modern context.

Vanity could be a lovely little thing.